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This project analyzes customer segmentation and behavior using data science and cohort analysis. Key metrics like CRR, NRR, CLR, and CLV are examined through detailed charts, including the cohort layer cake and CLR vs. CLV cost efficiency analysis. Exploratory Data Analysis and systematic data manipulation reveal actionable insights.
The traditional source of truth for applications is DBMS(SQL/NoSQL) and they rely on ORMs which natively support searching, sorting, filtering, pagination and more. As technologies evolved, applications moved beyond DBs and started to rely on APIs(typically REST endpoints) of other SaaS application. We all know the brighter side of SaaS offering…